Challenge

Manage the press office and deliver effective crisis communications, protecting the company’s reputation and ensuring consistent, timely engagement with the media.

Strategy

Communication of new projects, media relations, recommendations of additional activities to support the company’s strategy, coordination of contact with media and preparation of materials for journalists in crisis situations

Management of the press office, including day‑to‑day media relations and proactive communication of new projects and initiatives.

Development and dissemination of media materials, ensuring clear, accurate and strategically aligned messaging.

Coordination of all media interactions, including preparation of tailored materials and messaging for journalists in crisis and issue‑management situations, ensuring rapid and effective response.

Strategic recommendations of additional communication initiatives to support the company’s broader business and corporate objectives.

Outcome

Successfully positioned the company as a market leader through consistent and strategic media engagement.

Strengthened visibility and credibility across key national and industry media, reinforcing the company’s authoritative voice in the market.